> ## Documentation Index
> Fetch the complete documentation index at: https://docs.usehatchapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# User and Trend Reports

> First response times by user, month-over-month trends, and the contact funnel.

These dashboards in [Legacy Reporting](/getting-started/reporting/legacy-reporting) cover how quickly your team responds, how your metrics are moving over time, and where contacts drop out of the journey.

## Users

Use this dashboard to analyze average **first response times** across communication types, Hatch users, campaign types, and workspaces. Metrics include the number of first responses by communication method, average first response time by user, and response times for each campaign and workspace.

* **First Response Time**: how fast a user responds to a contact after that contact responds to a campaign.

<Accordion title="How first response time is calculated">
  A contact is put into a campaign, then responds to it and pops onto the board. The reply time clock starts. It stops when the **user** replies back to that contact for the first time after a campaign response.

  Reply time is **continuous** — it does not pause and resume around business hours. Replies exceeding **60 hours** are excluded from calculations, to avoid outliers that would inflate the average.
</Accordion>

**Common questions answered by user reports:**

* Which Hatch users are responding to contacts most quickly?
* Which campaigns require the highest volume of responses, and how might that affect which messages users prioritize?

## Month-over-Month

This dashboard contains trend data and monthly comparisons for the core metrics:

* Total Sales
* Total Appointments
* Total Messages and Message Types
* Campaign Response Rates
* Total Campaign Launches and Replies
* Opt-Out Rates
* First Response Times

**Common questions answered by the month-over-month report:**

* How are metrics performing over time?
* What strategies have been effective in improving these metrics monthly or quarterly?
* How have internal or external factors impacted these trends?

## Funnel

Use this dashboard to examine aggregate contact journey data, from initial contact through to final sale.

**Common questions answered by the funnel report:**

* How many contacts reach each stage of the process?
* Where can my organization improve its conversion rate?

## Related Articles

* [Sales and Appointments Reports](/how-to-use-hatch/legacy-reporting/sales-and-appointments-reports): attributed sales and bookings.
* [Messaging and Campaign Reports](/how-to-use-hatch/legacy-reporting/messaging-and-campaign-reports): message volume, response rates, and opt-outs.
* [Legacy Reporting FAQ](/how-to-use-hatch/legacy-reporting/legacy-reporting-faq): permissions, blank reports, and common questions.
